An agent’s business can thrive from referrals and strong reviews. If you’re not leveraging testimonials from your satisfied clients, you’re missing out. Make it a part of your conversations and overall marketing strategy.
Here is a pro tip to help you get started.
Plant the seed early. When you hear that your clients are impressed by your skills, thank them and tell them your business thrives on positive reviews and testimonials.
That way, you can get clients thinking about leaving a review before they reach the closing table. It’s also a great way to keep a pulse on how they are feeling.
When you have a few reviews under your belt, use them to promote yourself on social or through direct mail.